Golf Community Development
Structuring a golf community development to fulfill the objectives
of the developer and his financial partners and lenders, as well
as those of potential homebuyers and country club members, requires
thoughtful front-end organization and thorough legal expertise.
Careful forward planning can save a lot of time of money during
the critical period after the big construction money is being spent,
but before substantial revenues begin to come in. The following
thumbnail sketch will help the golf community developer "keep
the cart on the path" as he winds his way toward a successful
project.
Locking up the Land
Even though the initial impetus for acquiring a site may be its
unique beauty and suitability as a golf course and country club,
the project will be, in large part, a residential real estate development.
Accordingly, after the engineers and land planners have confirmed
the feasibility of a site, the first order of business is to acquire
rights to purchase the property. Since the venture usually is speculative
at this point, an option agreement is generally appropriate. The
required initial option consideration often is not substantial.
Nevertheless, the developer should fully investigate the title and
environmental condition of the property and complete all other principal
due diligence at this point. This not only serves the conventional
wisdom that a large portion of the profit is made in "the buy,"
but also makes the subsequent raising of capital from investors
easier and less risky. Since processing of development plans and
land use entitlements, as well as arranging for construction financing
and any desired public financing, can take some time--almost always
longer than one thinks, it is advisable to negotiate for an extended
option or escrow period up front, even at some marginal cost.
Raising Seed Capital Through A Private Placement
After locating the property, the developer typically will seek
to raise seed capital through a private placement securities offering.
Depending upon the specific project, the offering may range in size
from less than $1 million to much more. The principal uses of these
proceeds may include option or purchase payments on the property,
golf course and clubhouse design fees, architectural and engineering
expenses, land use planning expenses, legal and accounting expenses
and general and administrative expenses. The private placement may
be designed as a common stock or limited partnership unit offering.
There are three principal issues that golf course developers need
to consider when seeking venture capital from a private placement
securities offering:
Securities Law Compliance
Raising capital through a private placement requires compliance
with both federal and state securities laws. Typically, golf course
developers will work with legal counsel to prepare a Confidential
Private Placement Memorandum satisfying the disclosure requirements
of Regulation D under the federal securities law. The structure
the offering also needs to comply with the "Blue Sky"
laws of the states in which the privitation placement will be conducted.
The Memorandum typically will include a description of the project,
a market study, financial projections and a description of management's
experience and background.
Rights Associated With Units
In an attempt to facilitate the marketing of the private placement
offering, golf course developers frequently include certain special
rights such as a future, dues-free membership in the club, future
discounts on food and merchandise at the club facilities, future
discounts or priorities on the homes or custom lots (which, at least
in California, must be structured so as not to constitute an offer
to sell homes or homesites to be located on the property in the
future) or future rights to free lodging at a golf villa to be developed
as part of the project. Increasingly, the California Department
of Corporations will scrutinize the appropriateness of these special
rights upon considering the later appreciation for a permit to sell
club memberships.
Equity Versus Non-Equity Memberships
If the private placement offering includes the right to a membership,
the developer must determine whether the club memberships will be
offered as equity or non-equity. Marketing efforts are improved
by offering equity memberships and the amount of revenues will be
increased by selling equity memberships. The developer, however,
should be aware that the resale of the club is made much more difficult
if the club is "owned" by its members.
Structuring A Joint Venture With A Financial Partner
After commencing the private placement offering, the developer
typically will seek a joint venture partner who will provide access
to the capital required to complete the development either through
providing substantial equity commitment or guaranties to support
third-party financing or by funding the development costs directly.
A joint venture is a single-purpose entity that can be a general
partnership, limited partnership or limited liability company. The
developer usually is the managing partner in control of day-to-day
operations, with the financial partner participating in major decisions.
After locating the right joint venture partner, the developer's
attention will turn to negotiating the structure of the partnership.
Issues to address in a joint venture agreement include definition
of the business plan, refinement of project pro formas, capital
contribution obligations, distribution of cash flow, tax allocations,
management rights, management, development and overhead fees, provision
for special rights previously reserved for seed capital investors
and the developer, dispute resolution mechanisms, default remedies
and transfer restrictions.
The Construction Phase
After the development venture is in place, hopefully the focus
can turn toward closing the real estate purchase and the acquisition
and development financing for the project. If all material matters
regarding the property have been addressed up front and the developer
has negotiated for a flexible closing date, the acquisition can
be closed very near to the time that construction is ready to commence.
During this period, the developer is negotiating the principal contracts
for development and construction, including mass grading (including
contouring of the golf course to within a few inches of final grade),
golf course construction (largely installation of tee boxes, greens
and bunkers, together with some fine finish grading), clubhouse
construction, easement relocations and acquisitions, architectural,
geotechnical and engineering services (to the extent not done in
the earlier planning phases), employment agreements with key management,
security arrangements with providers of subdivision bonds and letters
of credit, insurance subdivision improvement, reimbursement, annexation
and other agreements with public entities, and a variety of other
matters that crop up. Depending upon the circumstances, it may be
quite beneficial to consider funding of public improvements (especially
major roads or other backbone improvements) by assessment districts,
community facilities districts or other available means of public
financing.
Selling Club Memberships
One of the ways the developer seeks to reduce financing costs
is to sell memberships in the country club to be located on the
property, and collect proceeds therefrom, prior to completion of
the club facilities. Securities laws regulate the offering of country
club memberships and impact various planning decisions, including
whether equity or non-equity memberships will be offered, the transferability
of memberships, disclosure to potential members, and financing the
construction of the golf course and club facilities.
In most cases, the offering of the memberships in California (whether
equity or non-equity) will require a permit from the California
Department of Corporations. Federal registration of club memberships
with the Securities and Exchange Commission is required unless the
membership offering complies with several conditions. Given the
time and expense associated with SEC registration, successful golf
course developers are careful to structure the membership offering
to avoid these requirements.
The Department of Corporations Permit application will require
the preparation of an extensive Offering Circular and other documents.
Prior to applying for the permit, the developer must make some fundamental
decisions, including:
- The nature and classes of membership.
- If the memberships are equity interests, the factors that will trigger
turnover of the club to the members.
- The specific club facilities to be constructed.
- The proposed membership fees and dues structure.
- Payment terms for club memberships.
- Suitability requirements.
- Any repurchase rights.
The California Department of Corporations has become increasingly
proactive in reviewing the proposed terms of the club membership
offering. The Department will not issue a permit authorizing the
sale of memberships unless it finds that the membership offering
is "fair, just and equitable" to the prospective members.
Experienced legal counsel in the area of membership permitting is
an important element.
Sale of Homes and Home Sites
If the sale of building lots, houses or condominium units boiled
down to completing construction and negotiating a contract with
each buyer, the life of the golf community developer would be much
simpler than it is. In any California project, the developer will
be required to obtain a Final Subdivision Public Report (a "White
Report") from the California Department of Real Estate before
making any offers to sell homes or homesites. Similar federal registration
requirements also apply. The White Report is essentially a disclosure
document given to purchasers as required by law for consumer protection
reasons. The process of obtaining the White Report and commencing
sales of residences usually requires the formation of a homeowners
association and development of conditions, covenants and restrictions
(CC&R's), architectural guidelines, association operational
budgets, standard purchase and sale forms, etc.
A golf community development presents special concerns due to
the proximity of the golf course to the surrounding residences and
other facilities. Some of the most obvious are the issues of errant
golf balls, use of cart paths and other portions of the golf course
by non-golfers, preservation of golf course views versus growth
of trees and other vegetation on the golf course, noise from intensive
course maintenance and grooming regimen, heavy use of pesticides
and fertilizers and use and runoff of reclaimed water. Many of these
issues are addressed in the CC&Rs or in special easement documents
requiring close interface between project engineers and legal counsel.
Since the developer invariably wants to commence the sale of homes
or homesites as soon as construction is completed, the developer
needs to address these matters early and thoughtfully in order to
have the White Report in hand when completion occurs.
Avoiding the Pitfalls
Golf course community development can have special rewards beyond
the profits to be made. Yet, there are plenty of "bunkers,"
"hazards," "rough" and "OB" along
the way. Skilled legal counsel is part of a well-assembled project
team, working with the developer and other consultants to see that
the myriad of different elements each are addressed at the right
time and with the proper consideration and understanding of how
they interrelate. The successful developer avoids the most common
(and most costly) pitfalls by:
- Staffing up internally to avoid overuse of consultants, including
legal counsel.
- Addressing issues and problems as soon as they arise, before they
impact or delay other matters and while they are usually easier
and less expensive to fix.
- Starting early on everything--time is money, and the cost from
delays gets more and more expensive as the project proceeds.
Hewitt & O’Neil specializes in corporate securities
and business law, real estate, natural resources and land use law
and public finance, with a special depth of experience in the development
of amenity-oriented communities involving country clubs and golf
courses. The firm's attorneys have assisted golf course developers
in all aspects of their projects, including land acquisition, endangered
species, land use entitlements, environmental issues, seed capital
offerings, public and private development financing, joint ventures,
commercial development, residential construction and sales (including
forming homeowners' associations, formulating architectural guidelines
and CC&Rs and obtaining public reports from the California Department
of Real Estate), employment and brokerage matters, membership sales,
equity membership conversions, and a variety of other matters.
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